Green Booths | Structures That Recycle, Scenes That Renew: Nouveau Jinju's Sustainable Booth Construction in Practice

Booth construction has no fixed formula—precisely matching the exhibition scenario is key. Nouveau Jinju's dual business lines specialize and empower each other: custom one-off wooden booths with free-form shapes and standout visuals for single personalized shows, or modular booth systems that disassemble, maintain, reconfigure, and rebuild across locations for multi-show reuse across domestic tours and overseas cross-border exhibitions, balancing brand quality with green long-term value.

Exhibitions last only a few days, but a quality booth structure can cycle for years and span thousands of miles.

1. Tianyu Pharmaceutical | One aluminum profile frame, cross-border reuse at home and abroad

To meet the frequent overseas exhibition needs of a global pharmaceutical company, we built a cross-border transferable modular booth with aluminum profiles for Tianyu Pharmaceutical.

The same main structure was first used at the domestic CPHI exhibition, then disassembled and inspected after the show, shipped across borders to a European exhibition for reuse. By only changing graphics and adjusting module layout, it quickly adapted to the overseas venue.

One frame travels across multiple countries for exhibitions, reducing repeated fabrication and lowering overall exhibition costs. We also look forward to meeting at CPHI Milan, Italy 2026.

1. Design Exhibition | Same display system, reused year after year with the show

Founded in 2015, the Design Exhibition has reused this modular display system for as many years as the show has run.

Built on an aluminum profile structural frame, each edition only reconfigures modules and updates soft furnishings and graphics. The base structure is retained long-term, refreshing the exhibition atmosphere year after year, reducing building material waste at the source and putting sustainable exhibition concepts into practice.

1. Home Furnishing Brand Case | Module reconfiguration, large-scale exhibition area cycling and iterating

As the furniture industry begins discussing material recycling and sustainable design, the exhibition space itself can become part of the cycle. Rather than fabricating a new display structure for each new theme, it is better to retain a reusable structural system and, through updates to visuals, soft furnishings, and spatial combinations, adapt the same "frame" to new exhibition contexts.

A large home furnishing booth uses modular exhibition walls with the main framework retained long-term. Modules are reconfigured according to each season's brand theme to refresh the spatial atmosphere, allowing even large exhibition areas to balance cost reduction and green practices.

1. Construction modes, chosen on demand

There is no single standard answer for booth construction.

For a single exhibition pursuing unique shapes and visual impact, we provide one-off wooden booths with unlimited shapes that deliver customized brand effects.

For multi-city domestic tours and consecutive overseas cross-border exhibitions, modular reusable booths are recommended. Disassemble, store, reconfigure, and rebuild across locations—one structure reused multiple times, extending the booth's lifecycle and reducing long-term exhibition investment.

Exhibitions last only a few days, but a booth's vitality can last many years.

Nouveau Jinju, a one-stop booth design and construction service provider.

One-off custom wooden booths | Modular cross-border reusable booths, suitable for all scenarios including single shows, tours, and overseas exhibitions. Inquiries welcome.